Industry

BSA Unveils New Global Brand

When BSA was founded 24 years ago, the benefits of software innovation were heavily concentrated in the places people worked. Now BSA member companies are making education and health care more effective, entertainment more interactive, communication richer, and the world around us more navigable.

As the industry’s leading advocate, BSA is rapidly evolving, too. Earlier this year, we implemented a strategic alignment of our operations around integrated advocacy (more…)