January 2024 Archives

Why AI? Cisco’s Jeetu Patel on How AI Helps Improve Security Resilience

In this submission, Cisco Executive Vice President and General Manager of Security and Collaboration Jeetu Patel writes about how AI can help companies defend against malicious actors. Read More >>

Artificial Intelligence, Why AI?

Why AI? Zoom’s Mahesh Ram on Increased Productivity with Zoom’s AI Companion

In this submission, Zoom Head of AI Applications Mahesh Ram writes about how Zoom AI Companion helps individuals work smarter and better collaborate with teammates. Read More >>

The Business Software Alliance is the global trade association of the enterprise software industry, representing companies that are leaders in artificial intelligence, cybersecurity, cloud computing, and other cutting-edge technologies. We work in over 20 markets in the US, Europe, and Asia, advocating for policies that build trust in technology so that every industry sector and the public can benefit from innovation. BSA also supports its members and their customers by raising awareness of the risks of unlicensed software use and the benefits of software asset management, driving license compliance and software adoption around the world through sound IT procurement.