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Tech-à-Tech Featuring Salesforce’s Rachele Ciavarella

BSA welcomed Rachele Ciavarella, Salesforce’s Director of EU Government Affairs, for the third episode of Tech-à-Tech to discuss Europe’s AI landscape. Rachele delved into the innovative potential of AI agents, shared Salesforce’s principles for the ethical deployment of AI, and provided insights for organizations navigating complex regulatory frameworks. Read More >>

BSA welcomed Rachele Ciavarella, Salesforce’s Director of EU Government Affairs, for the third episode of Tech-à-Tech to discuss Europe’s AI landscape. Rachele delved into the innovative potential of AI agents, shared Salesforce’s principles for the ethical deployment of AI, and provided insights for organizations navigating complex regulatory frameworks. She also discussed Salesforce’s global collaborations and unique 1-1-1 philanthropic initiative, showcasing the company’s commitment to sustainable and inclusive technological advancement.

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Tech-à-Tech is a new video series from BSA | The Software Alliance designed to showcase the value tech companies bring to Europe. Filmed in Brussels, each episode features a close conversation—true to its name’s play on tête-à-tête—between a BSA representative and a tech company representative, offering unique insights into their innovations and impact.

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